Job Opening – Online Community Manager (12/2011)
The Metropolitan Museum of Art
New York, New York
The Metropolitan Museum of Art (the Museum) is a private, not-for-profit institution whose collections include more than two million works of art spanning 5,000 years of world culture, from prehistory to the present and from every part of the globe. The Museums activities include exhibitions, lectures, publications, concerts, and educational programs. The Museum funds its operations through a variety of means, including support from its long-term investment portfolio. The Museums long-term investment portfolio has a current value of approximately $2.5 billion, and is invested globally across a diverse mix of asset classes.
The Digital Media department is looking for an Online Community Manager to lead social media efforts for the Metropolitan Museum of Art. Working under the direction of the Senior Manager of Online Marketing & Community Development, the Online Community Manager will encourage, facilitate, and develop relationships with the Mets online audience through a range of social media and networking sites. This position will be responsible for engaging with the Mets online community about the Museums collections, exhibitions, and related programming and activities. The Online Community Manager will also write and publish content to all social media channels used by the Met, including writing featured articles for the Museum blog, Now at the Met. The position will be working in a high volume, deadline oriented team environment.
Provide daily content with SEO value, track metrics, monitor and respond to conversations
Plan and implement creative programs to grow fan base, traffic to websites, and engagement
Manage the Mets communities on Facebook, Twitter, Flickr, FourSquare, Tumblr, and other social media
Develop and manage editorial calendar for key social media initiatives, and publishing status updates and reports, as appropriate
Moderate blog comments and participate in blog discussions
Listen to users and solicit and interpret user feedback
Translate feedback into actionable recommendations for audience and revenue growth
Analyze and report on user activity data; develop the Museums understanding of visitors behavior and their connections to us online
Moderate and be the voice of the community and the translator between the users and the Museums stakeholders.
Experience and Skills
Strong understanding of social media, networking sites, and new media trends.
Exceptional organizational skills are required to manage and prioritize daily work schedules.
Exceptional writing and copy editing skills
Excellent project management skills
Solid Web production experience
Basic HTML and Photoshop skills
Track-record of successful email and online channel management
A minimum of four years previous experience in online marketing or online journalism
Passion for art history and research essential
Knowledge and Education
Art History background required
Please send cover letter, resume, and salary history to firstname.lastname@example.org with the position title in the subject line.